Digital Marketing

B2B Digital Marketing That
Fills Your Pipeline and Compounds Your Growth

GateScape Technologies builds and runs data-driven digital marketing programmes that generate qualified pipeline, not vanity metrics. Every channel and campaign is tied to revenue outcomes.

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340%
Avg organic traffic at 12mo
5.4×
Avg ROAS on paid campaigns
60%
Avg CAC reduction
Overview

What We Do & How We Do It

Most digital marketing fails because it optimises for the wrong thing. Impressions, followers and even traffic are not business outcomes. Qualified pipeline and closed revenue are.

We operate as a full-stack digital marketing partner — combining SEO, paid search, content marketing, LinkedIn and CRO, each channel aligned to the same revenue targets.

We build marketing systems that compound: each piece of content strengthens the next, each backlink amplifies the one before, each campaign learns from the last.

Technical SEO & organic growth
Google Ads & Microsoft Ads PPC
LinkedIn B2B demand generation
Content marketing & thought leadership
Conversion rate optimisation
Full-funnel attribution reporting
Capabilities

What Digital Marketing Covers

Every engagement draws from our full technical capability applied to your specific requirements.

Technical SEO
Site architecture audits, Core Web Vitals, schema markup and on-page improvements for sustainable organic growth.
Content Marketing
Keyword-led content strategy, long-form thought leadership, pillar pages and topic clusters for commercial intent.
Google & Bing PPC
Search, display and Performance Max management with negative keyword management and ROAS optimisation.
LinkedIn Demand Gen
Sponsored content, InMail and conversation ads targeting decision-makers by title, company and seniority.
Conversion Rate Optimisation
Landing page testing, form optimisation, heatmap analysis and A/B test management.
Attribution & Analytics
Full-funnel attribution, GA4 configuration, CRM integration and monthly revenue reporting.
Our Process

How Every Engagement Runs

A consistent four-phase process that eliminates guesswork and delivers measurable outcomes.

01
Audit & Strategy
Technical SEO audit, competitor analysis, keyword research and channel review. Output: 90-day priority plan.
02
Foundation Setup
Technical fixes, tracking infrastructure, campaign account structure and content calendar within 30 days.
03
Execute & Optimise
Monthly campaign management, content production, link building and CRO. Bi-weekly performance reviews.
04
Review & Scale
Quarterly attribution analysis. Double down on what works, plan next quarter investment allocation.
Case Studies

Results We Have Delivered

Real projects, real outcomes, real numbers. No composites or hypotheticals.

Case Study 01
B2B SaaS
Organic Search Growth
Result

HR tech startup increased organic traffic 340% and generates 127 qualified leads per month from SEO

An HR SaaS had 1,200 monthly organic visitors and was entirely dependent on paid acquisition. We resolved 84 critical technical issues, executed a 140-keyword content strategy and secured 31 high-authority backlinks. At 12 months: 340% growth and 127 MQLs per month.

340%
Organic traffic at 12mo
127 MQLs
Per month from SEO
58%
CAC reduction
Case Study 02
E-Commerce
Paid Media Management
Result

DTC brand achieved 5.4× ROAS on Google and Meta campaigns, generating $890K in Q4 revenue

A DTC brand was running campaigns at 1.8× ROAS — below break-even. We restructured both accounts, implemented full-funnel creative and rebuilt attribution. In Q4: ROAS increased to 5.4× and attributed revenue reached $890K.

5.4×
ROAS (up from 1.8×)
$890K
Revenue in Q4
200%
ROAS improvement
Case Study 03
IT Consulting
Full-Funnel B2B Growth
Result

IT consulting firm reduced cost per acquisition by 60% while growing qualified pipeline by 85%

An IT consulting firm was spending $18K/month on Google Ads at $4,200 CAC with no organic presence. We rebuilt paid campaigns and built an organic content engine. Over 9 months: CAC fell to $1,680, organic MQLs grew to 34/month and pipeline grew 85%.

60%
CAC reduction
85%
Pipeline growth
34 MQLs
Monthly organic leads
Packages & Pricing

Engagement Options

Transparent pricing for every stage of growth. All packages include a dedicated project manager and full documentation.

Tier 01
Growth
$1,500/month
For early-stage businesses establishing digital presence and generating first consistent leads.
  • Technical SEO audit & fixes
  • 4 optimised blog articles/month
  • Google Business Profile management
  • Monthly analytics report
  • Keyword rank tracking
  • Basic link outreach
Get Started →
Most Popular
Tier 02
Scale
$3,500/month
For growth-stage businesses combining organic and paid to scale pipeline predictably.
  • Full SEO programme
  • 8 content pieces/month
  • Google Ads management (up to $10K spend)
  • LinkedIn campaigns
  • Landing page CRO
  • Full attribution reporting
  • Fortnightly strategy calls
Get Started →
Tier 03
Dominate
$7,500/month
For market leaders investing in category-defining content, multi-channel paid and full-funnel demand generation.
  • Full SEO & content authority programme
  • 16+ content pieces/month
  • Multi-channel paid (Google, LinkedIn, Meta)
  • Account-based marketing (ABM)
  • CRO testing programme
  • Executive thought leadership
  • Custom revenue attribution
  • Weekly reporting & strategy
Get Started →

Indicative pricing. Final scope confirmed after discovery call.

FAQ

Frequently Asked Questions

Answers to the most common questions about Digital Marketing.

How long does SEO take to show results?
Technical fixes: 6–12 weeks. Content and authority building: 4–9 months. Anyone promising dramatic SEO results in 30 days is misleading you.
Do you manage our ad spend?
Your ad spend goes directly to Google/LinkedIn/Meta. We charge a separate management fee for strategy, setup, optimisation and reporting.
Can you work alongside our internal team?
Yes. We take ownership of specialised execution (paid, SEO, content) while your team manages brand and events.
What makes B2B marketing different from B2C?
B2B buying cycles are longer, involve multiple stakeholders and are driven by logic and ROI. LinkedIn, ABM and intent-led search matter far more than reach metrics.
How do you measure marketing ROI?
Full-funnel attribution in GA4 and your CRM. Monthly reports show pipeline value attributed to each channel — true revenue ROI.
Get Started

Ready to Build a Marketing Engine
That Compounds Over Time?

Share your current marketing situation and growth targets. We'll audit your digital presence and propose a programme with realistic targets.

Book a Discovery Call →